I've worked for a long time to make small talk meaningful. It's my favorite application of thinking skills. From my experience, even standing in line in a supermarket talking to others can be a fascinating experience, if someone can figure out what people have to offer each other in the time they have together to spend now.

What I look for in others to indicate what this "magic topic" might be is their spark of interest, beyond the niceties of over-used one-liners. It might be inside an example they give, a little story they have to tell involving people with whom they spend their time who are important to them. It can be inside of their hobby, secret wish or dream.
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